Mobile Web vs. Apps vs. Native SMS: Tips for Mobile Engagement Success

cc54b  160818 three east asian mobile users lg Mobile Web vs. Apps vs. Native SMS: Tips for Mobile Engagement Success

Over two-thirds of Americans now possess a mobile phone, and we use it for just about anything and everything, multiple times per day. And we’ve all heard those reports that shock us with the extent of our mobile obsession, suggesting that people are willing to give up beloved vices like chocolate rather than give up their phone.

So knowing the significance of the mobile phone to our everyday lives, and quite frankly our personal identity, how can brands effectively master communications with customers in a way that achieves results—in a way that is respectful of the user? And what methods should we take to reach them? Can brands just build a mobile app and call it a day?

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The Must-Have Social Media Tool Every Content Marketer Needs

 The Must Have Social Media Tool Every Content Marketer Needs

What if we told you about an ultra powerful, infinitely flexible social media tool that allows you to publish business-building content — text, audio, or video — without holding you to any arbitrary rules?

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Six Ways to Destroy Your Public Speaking Heebie-Jeebies

790c1  160817 nervous sweaty businessman lg Six Ways to Destroy Your Public Speaking Heebie Jeebies

You’ve got to give a presentation in five minutes on a topic you know well… but in front of a group you don’t know so well. How do you feel before stepping in front of the group? Are there snakes in your stomach? Are your palms sweaty? Do you feel like running away?

The fear of public speaking is as old as humanity itself. Somewhere back in the day, a caveman took one look at a cave filled with his friends and decided not to tell them about the bear he chased that day.

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Just Released: A New (Free) Way to Join the StudioPress Community

 Just Released: A New (Free) Way to Join the StudioPress Community

Want to know the best part of my job?

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What Millennials Will Hate About Your Snapchat Ad

87bc4  160817 why millennials will hate your snapchat ad lg What Millennials Will Hate About Your Snapchat Ad

Snapchat has carved a place into the everyday lives of the most coveted group of consumers out there—Millennials. That demographic boasts approximately 150 million daily active users, 70% of which are between 13 and 34 years old.

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The Friendly Way to Adapt Your Content Like a Flexible Yoga Instructor

 The Friendly Way to Adapt Your Content Like a Flexible Yoga Instructor

Restorative yoga is a gentle, passive practice that promotes relaxation in the body.

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